supports its clients in their CSR approach.

In 2022, we will have exhausted all the resources the planet can generate in one year … on 28 July. In 1970, this so-called “day of exhaustion” occurred on 29 December. It is therefore more important than ever to think together about solutions and to participate in change.

 
0 %

of French people believe that companies and brands should be more responsible towards the environment.

GFK, 2021

0 %

of consumers, brands claiming their commitment to a cause is not enough. It has to be proven. It has to be tangible.

ADVANIS, 2022

OUR ROLE?

Design your products and engagement strategies, translate your evidence into words and pictures.

Accompany your brand in the realisation of its commitments.

To make them visible to the consumer. To make them

To make them understandable, in just one look.

To make them desirable and get your audience on board.

OUR 4 AREAS OF INTERVENTION

01

ECO-DESIGN YOUR PRODUCTS

02

DESIGN YOUR RESPONSIBLE INNOVATIONS

03

WRITE YOUR COMMITMENT’S STORYTELLING

04

BRING TO LIFE YOUR EVIDENCE  OF COMMITMENT ON-PACK

OUR LATEST CSR ACHIEVEMENTS

Bonduelle

Creation of a No Pesticide Residue range.

Innovation design

DEMAK’UP

Redesign of the Demak'up range through the innovation of unbleached cotton to limit chemical treatments.

Eco-design / Innovation design

Monoprix

Creation of the identity of the Tous Cultiv'acteurs programme and range for Monoprix in partnership with the Bee Friendly label and its 30 fruit and vegetable farming partners, based on specifications relating to product quality and good farming practices.

Innovation design / storytelling

Père Dodu

Creation of the L'Atelier Père Dodu brand and the Cordon Bleu range.
Eco-design (FSC cardboard pack)
Creation of the commitment charter


Storytelling / Innovation design

Bonduelle

Creation of a No Pesticide Residue range

Innovation design

Jordans

Redesign of the identity in the light of a 35-year commitment to biodiversity, a pioneering brand in this field.

Storytelling / Design